NextQ38
Riya, a young entrepreneur, wanted to start her own business in the food industry but lacked experience in establishing a new brand. After researching, she decided to take a franchise of an already established fast-food brand, Burger Delight. The franchisor provided her with training, standard recipes, brand promotion support, and guidance in store design and operations. Within a few months, Riya outlet gained popularity due to the brand reputation and consistent quality standards. State and explain any three advantages of franchising to the franchisee and two advantages of franchising to the franchisor in this case.
Question 37
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