NextQ134

(a) State the elements in the innovation process.

PESTEL FrameworkStudy Simplify SpecialPYQ2SQCase_Based
Question 133
Passage
Read the following newspaper article and identify and explain the two elements of PESTEL model which have been presented in this article: A popular brand of mobile phones has used repurposed fishing nets in its latest model of smartphones. Fishing nets are made of Nylon which has the basic property of adsorbing moisture and water. Use of this material would make the phones waterproof and dust resistant. Every year around 6,40,000 tonnes fishing nets end up in oceans, posing a serious threat to the marine ecosystem. According to the Managing Director, Research and Development Department, they are working to replace fossil-based raw materials with bio-based raw materials which are renewable.
Question 12SQ
The company has been researching and developing sustainable materials.
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