What is Business Opportunity? List the two things that an entrepreneur has to ensure before selecting an opportunity.

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Accepted Answer

A business opportunity is an economic idea which can be implemented to create a business enterprise and earn profits. Before selecting an opportunity, the entrepreneur has to ensure two things: first, there is a good market for the product he is going to produce; and second, the rate of return on the investment is attractive enough to be accepted by him. Only when the entrepreneur is able to fulfil these two criteria can the idea be converted into a successful venture.